“We didn’t like the idea of adding to people’s wallets,” | Boston Salad Concept Gets PersonalSebastians Café, a five-unit, Boston-based salad and sandwich chain, was recently in search of a loyalty program to reach out to tech-savvy guests, and looked to its mobile payment provider, LevelUp, to give the brand a solution that went beyond the typical key fob or loyalty card. “We didn’t like the idea of adding to people’s wallets,” says Marketing Guru Mike Conley. “We wanted something that didn’t have any weight attached to it, that just didn’t get mixed in with the rest. We wanted something to set us [apart] from everybody.” Continue reading QSR Magazine's article... |
2 Comments
10/26/2013 10:20:51 pm
Your thinking toward the mobile payment app is awesome also the idea behind the blog is very interesting which would bring a new evolution in respective field.
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12/10/2013 05:25:52 pm
Wow!I really loved reading your blog. It was very well written and simple to understand. Unlike additional blogs I have read.
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